(Pay Per Click (PPC)
Pay-Per-Click marketing is a way of using search engine advertising to generate clicks to your website, rather than “earning” those clicks organically. PPC is a very cost-effective means to get the site noticed by the target audience. PPC Service providers are Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter used to be the largest network operators.
Google Ads For PPC Marketing Google Ads, formerly known as Google AdWords – by far the most popular PPC platform – operates on a pay-per-click model, in which users bid on keywords and pay for each click on their advertisements.
PPC advertising offers a unique opportunity to:
- Grow Your Customer Base
- Generate Leads at Low Costs
Benefits of PPC for your Business
- Make brief and eye catching product or service explanation for our model to motivate the customer to visit the website.
- Making the website attractive to reflect the page of the advertisement before the customers. The web owner must know the cost involved on cost click per(CPC) and Click through Rate(CTR) so that he can judge how much to spend on a keyword.
